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Nu-Wool Exclusive Dealer Program

Join an industry leading insulation team by becoming a Nu-Wool Exclusive Dealer!

Builders Wall

FRANCHISE-like SUPPORT WITHOUT THE FRANCHISE FEES! Thrive as a business owner and tap into the expanding eco-friendly building market… we’ll show you how.

  • Training & Certification

    Using both its state of the art factory training center and in the field training, Nu-Wool’s training and contractor certification programs are the best in the industry. Through the Nu-Wool WALLSEAL System Training Program, installers are trained and certified to use the WALLSEAL System to install Nu-Wool Premium Cellulose Insulation in wall cavities using specialized equipment.

  • Industry Leading Insulation Products

    The Nu-Wool brand of insulation products includes Nu-Wool Premium Cellulose Insulation, Nu-Seal Spray Foam and ECOCELL batt and blanket insulations. All the insulation materials you could need to install in commercial and residential structures.

  • Dealer Incentives

    Our Exclusive Dealer program is like being a member of a franchise without the additional franchise fees. Volume rebates, co-op advertising, marketing support, and the 10 Year Energy Guarantee are just a few of the incentives Nu-Wool dealers receive.

  • Proprietary Equipment

    Nu-Wool Co., Inc. is the only cellulose insulation manufacturer that also engineers and manufactures its own insulating equipment. Plus, the Nu-Wool Maintenance Department is available for job site troubleshooting, equipment repairs and maintenance. We stand behind our equipment like we stand behind our products.

  • Technical Support and Service

    Nu-Wool Technical Services works closely with dealers, builders and building officials to answer any questions that arise regarding the performance or installation of our products. Plus, we offer building diagnostics like blower door testing, HVAC load calculations and trainings.

  • Jobsite Training and Jobsite Troubleshooting

    Run into a problem on the job site? Call one of our Dealer Trainers for assistance in the field or on the job site. Just yet another, service Nu-Wool offers that not all manufacturers do.

By partnering with the Nu-Wool team, you will have the opportunity to grow with a business that puts dealers first. Our team of technical and installation experts are dedicated to working along side you to assist in your business startup or to expand your business.  With so many homeowners and builders emphasizing green, more eco-friendly homes, Nu-Wool products are the ideal choice for your business.

 

Apply for the Nu-Wool Exclusive Dealer Program Today is your day to insulate your way to success by joining the Nu-Wool Team of Dealers!

What Our Customers Say...

Don Hoitenga began Hoitenga Insulation in 1966 and was using Nu-Wool insulation by 1970, as they were a local company able to meet the supply needs of the time. We have been with Nu-Wool since working alongside their Dad, Don Hoitenga, while in school on weekends. Our relationship with the Nu-Wool Family is the same now, as it was for Dad all those years ago.

Nu-Wool Company has the whole package. They are a faith and family-oriented business, hence the Nu-Wool Family, that has shown to pride itself on integrity and good moral work ethics. They have a superior product line that is backed by an unequaled support staff with an in-house testing facility. Nu-Wool has a high-quality sales staff and a full line of equipment with support and maintenance team. They answer the phone and take care of business. That is why we do business with Nu-Wool.
Dan & Jeff SandeliusHoitenga Insulation
We've have been a customer of Nu-Wool for over 15 years. No question the best cellulose manufacturer in the country! Quality, service, and technical support have always over satisfied us. Highly recommend for anyone looking to get into the Insulation business or just having cellulose installed in their home.
Adam MeltonThermalCell Insulation
What is really exciting for me is when I bring a homeowner back to the home after it has been insulated, and their response is "Wow, this is amazing, it's almost soundproof."  For me, that is when I know I have entrusted in a high quality product and why I use Nu-Wool in my custom homes.
Jeff Segard, Segard BuildersGrandville, MI
Our custom built home has Nu-Wool in the walls and attics.  We choose Nu-Wool due to its high recycled content and for sound absorption.  By also insulating our floors and interior walls, we do not hear sound from room to room.  Our previous home had very little sound absorption, and we can definitely hear the difference.
Dr. Tracy NykampHamilton, MI
Having Nu-Wool installed in our home was an easy choice, because it is all natural and doesn’t contain any harmful ingredients.  Plus, we tried to use as many eco-friendly products as we could during our build. We didn’t even realize that it would be so quiet, so that is any added bonus of using Nu-Wool. We would definitely use Nu-Wool for future homes.
Jessica FernandezHudsonville, MI
The fire department said that, that wall of Nu-Wool insulation acted as a barrier to give us time to get out when our house was on fire… Nu-Wool is definitely what you should choose if you are thinking of the safety of your family. View Video Testimonial>>
Cale & Kristin NewmanRussellville, KY

Energy Savings Calculator

Disclaimer

The use of this calculator is limited to comparisons between energy costs of example homes only. The numbers shown do not represent actual dollar amounts or dollar savings from Nu-Wool Co., Inc. Your savings may vary. The calculations are based on typical new home construction, state average utility costs, new high efficiency HVAC systems, and typical weather for the state selected. These numbers do not include base utility costs such as water heating, lights, and appliances. If you have questions, please contact the Nu-Wool technical department at (616) 669-0100.